Brew Wharf – interesting idea, poorly executed

Hav­ing bought a load of fan­tas­tic beers from Uto­beer (see pre­vi­ous post), we popped over the road to Brew Wharf to see what the fuss was about.

Brew Wharf opened in Octo­ber 2005 as part of the Vinop­o­lis empire at Lon­don Bridge. This is a brewpub/restaurant with a cou­ple of house brews and some of the Mean­time range on tap and around 30 bot­tled beers from around the world. Sounds good?

Many oth­ers don’t think so. It is pret­ty much uni­ver­sal­ly panned on Beerintheevening.com and fancyapint.com for bad ser­vice and expen­sive drinks. It does­n’t seem to be pop­u­lar for its food either; the mag­a­zine Time Out called it “a bad restau­rant with very good beer”.

I have very mixed feel­ings about it – there are some strong pros and cons.

Pros

Goose Island IPA

  1. One of the Wharf brews (I did­n’t get which one, but it was either Wharf Best or Cen­tu­ry Ale) was very fresh and tasty. A pub with its own beer is shock­ing­ly rare in Lon­don, so this in itself is a plus point.
  2. Some­one had obvi­ous­ly put a lot of thought into the bot­tled beer list; there was a good range of styles, and some absolute crack­ers on the list. As well as Mean­time Choco­late and Cof­fee, they stock the excel­lent Goose Island IPAfrom Chica­go
  3. They have a good range of glass­es to match the beers. This may sound like a minor point, but we believe that the look of a beer con­tributes enor­mous­ly to the over­all enjoy­ment, and we’re always impressed when peo­ple make the effort to serve the beer in the right glass.

Cons

  1. The ser­vice is pret­ty poor; a cou­ple sat down next to us and then left after 10 min­utes of try­ing to get served at the bar. One of the bar staff tried to take my drink away before I’d fin­ished.
  2. The prices! They were charg­ing £5.65 for a bot­tle of Schlenker­la Rauch­bier. Now this is a nice beer, and per­haps used to be rare, but it’s not that dif­fi­cult to get hold of these days. The Pem­bury Tav­ern in Hack­ney does it for half the price charged here.
  3. I could see what the review­ers meant when they said it was soul­less. There was quite a nice atmos­phere on the ter­race but the pub itself would be pret­ty dread­ful with­out it.

Is this the way to get peo­ple into beer? Not sure. Despite the fact it was a brew­pub with a large beer list, I did­n’t get the impres­sion they were out to con­vert peo­ple. Most of the cus­tomers seemed to be drink­ing wine or Bud­var. Per­haps descrip­tions of the beers would help? This could poten­tial­ly be a good place to bring some­one you were try­ing to con­vert – but the Green­wich Union is much cosier and has a sim­i­lar (if not the same) range of bot­tled beers.

So would I go back? I can’t imag­ine hav­ing a cosy pint there, but it’s quite a good place on a week­end after­noon to pre­tend you’re on hol­i­day – pre­tend the prices are in Euros and that the ser­vice is just down to mis­un­der­stand­ing…

Boak

One thought on “Brew Wharf – interesting idea, poorly executed”

  1. It’s a dread­ful place, and I think your review is very fair. You try and look for the good points, but ulti­mate­ly your last para­graph says it all.

    I’m not sure, but I think the Mar­ket Porter now defunct micro­brew­ery used to be some­where in the these premis­es. Shame that went under and this has replaced it.

    Dire.

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