The Independent’s list of the 50 best beers in the UK included one brewed for Lord Brocket.
He now has a side-line selling Brocket’s Bacon, Brocket’s Bangers and so on.
I wonder which marketing genius thought that having a minor celebrity mugging on the label would make people want to drink Brocket’s Beer? I mean, the beer itself might be perfectly nice, but, well, just look at him! He’s grinning like a maniac and wearing a tweed jacket. We should probably be grateful he hasn’t got his thumbs up, I suppose.