We just received a glossy little magazine full of vouchers from Wetherspoons, like the ones you get from ASDA or Iceland. It contains such exciting voucher offers as:
- Coors Light — £1.49 a pint — new!
- Efes Pilsner — £1.49 a bottle!
- Finest real ale — Pedigree and Abbot at £1.29 a pint!
Hmmm. No, that’s going to get us down to Wetherspoons, especially as our nearest one is full of tramps with the shakes.
Stella Artois has successfully marketed itself as a premium brand in the past, and so now we see Marstons and Greene King seeming to do the opposite. Marston’s Pedigree — “worryingly cheap…?”
One thing that’s rather heart-warming, though: this flyer appears to be aimed at what Location, Location, Location calls “cost-conscious neighbourhoods”, but still finds room for a page on Wetherspoon’s (sort of) ethical food sourcing policy. It’s nice that we’re getting over the idea that working class people don’t have a moral code.
Bit of politics, there.