The Big Session Comeback Tour

Beer mat from the Hausbrauerei Altstadthof, Nuremberg.

We haven’t tak­en part in the ses­sion for a cou­ple of years, most­ly because we found our­selves strug­gling to fit in an oppor­tu­ni­ty to, e.g., drink a par­tic­u­lar type of beer before it rolled around.

Any­way, it’s time to get back in the sad­dle so here we are again to talk about the art of beer labels, caps and coast­ers, for this mon­th’s ses­sion host­ed by Hop­Head­Said.

We have a par­tic­u­lar inter­est in com­mer­cial design and illus­tra­tion and when it relates to beer, all the bet­ter. We’ve post­ed about it on more than one occa­sion and have been real­ly enjoy­ing this excel­lent blog about beer brand­ing recent­ly.

The image above is one of our favourite bits of beer-relat­ed design and, per­haps not so coin­ci­den­tal­ly, comes from one of our favourite brew­eries.

What’s not to like? There’s sans serif typog­ra­phy (we have some sym­pa­thy with the Hel­veti­ca nerds), a sim­ple colour scheme reflect­ing the flag of Fran­co­nia and an equal­ly sim­ple graph­ic. All of this reminds us vivid­ly of their pub in Nurem­berg and their beers, all of which are also sim­ple, unpre­ten­tious and clean.

You’ll note that the image above is a bit rough. It need­ed some restora­tion because this beer­mat, along with a stack of oth­ers from Ger­many, the Czech Repub­lic and Bel­gium, lives in our kitchen and gets used every day. It’s a lit­tle bit of Nurem­berg we can enjoy every day. As a result, it is cov­ered in beer stains.

Mind you, that Satan cap art isn’t bad either, and nor are the twin labels for the Brooklyn/Schneider col­lab­o­ra­tions.

7 thoughts on “The Big Session Comeback Tour”

  1. Sid – pret­ty sure that is just you… although we did put this beer mat in a tele­porter with a fly, so who knows?

  2. I love it when peo­ple geek out on details like typog­ra­phy. Who knew a beer­mat, or coast­er here in the US, could be so evoca­tive? And “The Fly” ref­er­ence, bril­liant! Thanks for par­tic­i­pat­ing!

  3. Glad you gave the Schnei­der ver­sion anoth­er go, it is one of my out­stand­ing beers of the year. I bought five bot­tles last month; hang­ing onto the last one. Allur­ing, smoky good­ness. One of the only hop-crossover direc­tions with its own charm. Bel­gian IPA is a litany of mis­fires.

  4. Can’t believe I missed this one, I could have talked for hours on design. Actu­al­ly, bet­ter I did! I find The Ses­sion some­times hard to keep up with who’s actu­al­ly host­ing it month-on-month. Any tips ?

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