Points of View

Our post about sink-pour gift shop beer prompt­ed a few respons­es from oth­er blog­gers which we thought we’d round up here.

First, Jen­ni Nicholls of the recent­ly closed North­cote Brew­ery wrote a helf­pul and pos­i­tive piece high­light­ing some beers from Nor­folk that she thinks are worth drink­ing.

Nate right­ly iden­ti­fied that our post was­n’t real­ly about Nor­folk and then got angry at peo­ple who chose to take it that way. (Much anger in this one, there is.)

Tan­dle­man found him­self think­ing about his own approach to nam­ing and sham­ing and (like us) decid­ed that it was a mat­ter of judg­ing each case on its own mer­its, but that no-one deserves a pub­lic humil­i­a­tion on the basis of one bad bot­tle or pint.

Kristy McCready ques­tioned our sug­ges­tion that big­ger or bet­ter estab­lished brew­ers are fair game for pub­lic crit­i­cism, sug­gest­ing that the best approach is always to focus on the pos­i­tives. Being ignored, she sug­gests, is pun­ish­ment enough. She also gave an excel­lent sum­ma­ry of the point we were try­ing to make – that we sus­pect a hand­ful of brew­ers are dri­ven by a desire for a slice of the tourist take rather than a love of beer.

Although we’d write that post dif­fer­ent­ly today, we’re glad, at least, that it gave oth­er peo­ple food for thought.

6 thoughts on “Points of View”

  1. I found myself slag­ging off some finest yeast in a bot­tle (and nam­ing the brew­ery) but it occurred to me that I could just as eas­i­ly have sent them a letter/email.

    Tak­ing it back to the shop is awk­ward unless you drink it almost straight away, which with BCA’s isn’t best prac­tice. And then there’s the receipt.

    There has to be some fault laid at the door of a brew­er who does­n’t rig­or­ous­ly sam­ple their wares before being con­fi­dent of sel­l­ling them, but I recog­nise I am guilty of not pro­vid­ing the feed­back that might ben­e­fit them. If you write first, this kind of removes the thorny nam­ing issue alto­geth­er (unless they don’t reply!)

  2. I would be inter­est­ed in know­ing how you would write this dif­fer­ent­ly. You are not, as I under­stand, in thrall to Nor­folk in any way. And you have described an expe­ri­ence accu­rate­ly. I am unfa­mil­iar with the sell­ing of beer through tourist trap shops but I would have thought that warn­ing peo­ple off buy­ing beer in the tourist trap shops of Nor­folk was as good a sub­ject mat­ter as any. I appre­ci­ate that you may feel that you snook­ered your­self by appar­ent­ly sham­ing gen­er­al­ly where you tried to avoid sham­ing specif­i­cal­ly but that is one of those log­i­cal con­se­quences that are always out there wait­ing to grab at the ankles. You are not their unpaid PR firm with a duty to cov­er one eye as you walk through the world.

    1. Prob­a­bly as sim­ply as either (a) ton­ing down the out­rage or (b) not spec­i­fy­ing Nor­folk.

      On (a), as you’ve point­ed out your­self, it’s per­fect­ly pos­si­ble to con­vey a bad expe­ri­ence with­out being shrill or over-emphat­ic.

      As for (b), the point would have been bet­ter made with­out nam­ing the coun­ty. This is not a prob­lem spe­cif­ic to, or even more like­ly to occur in, Nor­folk.

      As for unpaid PR… well, we’re not being paid to pro­vide feed­back and con­sul­tan­cy either, are we?

  3. Fair enough – I might have shied from Nor­folk­ness, too. Cer­tain­ly will not see­ing as the shire’s econ­o­my tips on the bal­ance of tourist trap ales. Per­haps a guide to the sale of such ales is in order – a short best before date, the need for a fridge, skip­ping the one caked in dust sit­ting in the front win­dow…

Comments are closed.