Pubco sets up pretend freehouses

UK pub company Mitchells and Butlers are apparently planning to open a series of unique “concept bars”. They’ll be part of a chain but designed to look like they’re independent.

The UK pub chain company owns, among others, O’Neill’s, Scream Pubs and All Bar One, but has clearly recognised (as we’ve pointed out before) that big companies and boringly ubiquitous brands are going out of fashion. They’re not going away, though — just into hiding.

Interesting to see how this business model works out. Our bet is that one of the bars will do better than the others and then turn into a chain…

Via Marketing magazine/Brand Republic.

Mulled beer again

We had mulled beer in Dresden a week or so back and we’ve mused on mulling beer in the past.

Well, now the mighty lifehacker has pointed us towards this “how to” on mulling beer.

Commenting on Adeptus’ blog a few days back, Tandleman said “I would rather push needles into my eyes than drink mulled beer“, so I’m not sure what he’ll think about chucking an egg yolk in too…

We’ll try this approach when we carry out our mulling experiments in the next few weeks and let you know how it goes.

Republika at the Czech National Museum

Part of the recreation of a between-the-wars village pub at the Czech National Museum
Part of the recreation of a between-the-wars village pub at the Czech National Museum

You have to do something between beers when you’re on holiday in Prague. We ended up at the Czech National Museum because (a) we’re big swots and (b) it was open. Expecting grumpy staff, dusty trilobites and grubby old paintings, we were delighted to find instead a fantastic special exhibition on the history of the First Czechoslovak Republic, from 1918 to 1938.

The highlight for us, of course, was the room celebrating the traditional village pub.

Early 20th century beer bottles, glasses and advertising surrounded an antique bar with two pumps. Some of the brands on display are long gone; others are still around. There was a lot of German as well as Czech in evidence.

The accompanying text explains how village pubs worked. Tables were reserved for smallholders, who were VIPs. Allotment owners (the scum of the Earth, apparently) “sat in a corner somewhere”. There was no food, except perhaps a pickled sausage or pretzel. If you really needed to eat, the landlord’s wife would bring down leftovers from their evening meal. Bigger villages had different pubs, one for each social group.

It was not uncommon for smallholders to drink away the value of their farm in a session. Blimey. Big sessions? Expensive booze? Or just really crappy farms?

The Museum is that big grey building at the top of Wenceslas Square that looks as if it ought to be the seat of government. The exhibition runs until March 2009. Arguably the most astounding exhibit is a set of blood-spattered medals Archduke Franz Ferdinand of Austria was wearing when he was assassinated, kicking off World War I.

Gluhbier in Dresden

Liefmann's gluhbier at the Christmas market in Dresden
Liefman's Gluhbier in the Striezelmarkt, Dresden

We had a few hours to kill in Dresden and couldn’t resist a turn around the Christmas market. We ate junk food and were all geared up for a mulled wine when we spotted a stand offering Liefman’s Gluhbier.

The Germans — a rather conservative bunch, if we can be permitted to generalise — seemed bemused, but we and a handful of American tourists were up for it.

It tasted fantastic. A spiced version of their kriek cherry beer, it really didn’t taste much different to the cheap, fruity red wine they normally dish out. The spices are barely there, which we liked (too many cloves and too much cinnamon have ruined many a Christmas beer).

A couple of locals asked us what we thought and, with our recommendation, decided to give it a try. They seemed to enjoy it. Will Germans one day put fruit and spices in more of their own beers, rather than importing it from Belgium…?

Wot no gose?

Statue of JS Bach outside the Thomaskirche, Leipzig
Statue of JS Bach outside the Thomaskirche, Leipzig

Leipzig is blessed with yet another excellent brewpub, the Brauhaus an der Thomaskirche, right in the middle of town. When we went, they were offering a pils, a Rauchbier and a “Spezial” schwarz.

The Spezial reminded us of Sam Smith’s Oatmeal stout — goopy and warming and definitely not one of those thin German schwarzbiers. The Rauchbier was outstanding — straight out of Franconia, with its balanced malt and smoke mix. So nice that we had another, instead of trying the pils.

The Brauhaus was doing a roaring trade both on premises and in their takeaway service, and it was good to see how popular the Rauchbier was. Perhaps there’s hope for diversity in German brewing after all. Now if only they would try their hand at a Gose as well…

Brauhaus an der Thomaskirche is next to the Thomaskirche (surprisingly), where JS Bach composed hundreds of works. The pub is also an Italian restaurant.