Categories
20th Century Pub london pubs

Notable pubs: The Festival Inn, Poplar, 1951

The first significant post-war pub was more than a pub – it was a prototype, an exhibit and, perhaps surprisingly, built to last.

We first noticed The Festival Inn on the corner of Chrisp Street Market in Poplar, East London, more than a decade ago. On one of our long walks through the infinitely fascinating neighbourhoods between Walthamstow, where we lived, and the City of London, we spotted its fading 1970s Truman’s livery and paused to take some pictures.

Only years later, having developed an interest in architecture and town planning, and gearing up to write 20th Century Pub, did we realise its true significance.

In the late 1940s, Britain was still recovering from the Blitz. Rationing was still in place for many consumer items and the supply of building materials was severely restricted. The supply of men to use them was short, too, with many still serving in the armed forces. The only new pubs being opened were prefabs – and even those were sometimes controversial.

Then along came the Festival of Britain. Scheduled for 1951, it was designed to offer a vision of a post-austerity Britain, to lift the national mood and to put a definitive full stop on World War II.

For the Festival, all kinds of exceptions were made to the rules and regulations around construction and the organisers were given dibs on material and manpower. As well as the main Festival site on the South Bank of the Thames – the one you’ll generally see in old newsreel footage – there were other exhibitions across London and around the UK.

Among the most ambitious, and most practical, was the ‘Live Exhibition of Architecture’ at Poplar which saw the construction of the largest part of an entire new housing estate, from scratch. In fact, the LCC had been planning to build a new estate there anyway, to be known as Lansbury; the Festival just sped things up and ensured the involvement of Top Men.

The architectural exhibition was conceived by architect Frederick Gibberd, who also designed the shopping centre at Chrisp Street around which the estate centred. 

Newsreel footage of the King and Queen visiting the building site at Lansbury.

Gibberd played an important role in designing post-war Britain, from the distinctive BISF council house – a pragmatic response to the housing shortage – to the utopian vision of Harlow new town.

Gibberd’s design for Chrisp Street included two pubs, one at either corner of the shopping centre. Only one would be open in time to form part of the architectural exhibition, however – the appropriately named Festival Inn.

Detail from a plan of the exhibition from the official programme. The Festival Inn is marked 15, at the centre, with the other 15, on the right edge, being The Festive Briton, AKA Callaghan’s.

If Lansbury was a dry run for Harlow, Crawley and Stevenage, The Festival Inn was the prototype for their pubs. It was to be owned and operated by East End brewers Truman’s and took on the licence of The Grundy Arms, a Victorian pub that survived the Blitz but was demolished as part of the clearance of the Chrisp Street area.

The Grundy Arms. SOURCE: London Metropolitan Archive/PubWiki.

The exterior of The Festival Inn was designed by Gibberd because it was integrated into a block that housed a shopping arcade. The interior was the work of Truman’s own in-house designer R.W. Stoddart. It took the form of a traditional pub with multiple bars but with the clean, straight-edged, minimal look typical of post-war buildings.

Kerbey Street elevation of the Festival Inn by Frederick Gibberd. SOURCE: Brewing Trade Review, January 1951.

Artist’s impression of the Festival Inn – also by Gibberd? SOURCE: Brewing Trade Review, January 1951.

The interior of the pub, as described in The Brewing Trade Review for January 1951:

The house has a large public bar with recess for dart playing. The walls will be panelled to dado height with oak panelling. The fireplace will be of brick and stone with a large mural above it depicting a scene from the nearby docks. At the rear end of the bar a small glass dome is formed to give additional light to the bar. The service counter will have an oak-panelled front with a plastic top. Above the counter there will be cold cathode lighting to give a warm honey-coloured light… There are two saloon bars linked by an opening next to the fireplaces.

There was also a mirror featuring Abram Games’ famous Festival of Britain logo.

The pub sign, situated a little way from the entrance, was to depict children dancing round the famous space age Skylon as if it were a maypole – a fantastic representation of the collision of national tradition and futurism represented by the Festival as a whole.

SOURCE: The Sphere, 2 June 1951, via The British Newspaper Archive.

That theme continued in the publicity surrounding the pub’s construction and when its first chimney was completed in December 1950, a ceremony was held. Beer was delivered by horse-drawn dray and ‘ale wives’ in traditional costume hoisted a garland and served beer to the chimney by way of a blessing. Covering this event, The Sphere for 30 December 1950 described The Festival Inn as ‘an example of modern planning on traditional lines’.

In 1951, The Festival really was a sign of hope. Pubs destroyed in the Blitz would be replaced; communities would be rebuilt. It was open and trading as a pub from 2 May that year, serving both Festival visitors and market traders.

The similarly named Festive Briton, on the opposite side of the market square, didn’t open until 1952 and, anyway, lacked the razzle-dazzle that made The Festival a headline grabber.

Just as Lansbury would inspire the look and layout of new towns around the UK, The Festival Inn would produce its own offspring.

The Crane, Basildon. SOURCE: A Monthly Bulletin, June 1954.

Over the years, Lansbury weathered down and got worn in, and The Festival became part of the furniture. The sign disappeared at some point and the delicate new-Elizabethan lettering on the outer wall was replaced with Truman’s livery that was somehow both more up-to-date and more old-fashioned.

The Festival Inn c.2008.

Amazingly, 70 years on, The Festival Inn is still there and still trading, albeit on pause for COVID-19. It’s also remarkably well preserved inside and features in CAMRA’s official listing of historic pub interiors. It’s also now Grade II listed by Historic England, too, so is protected, at least structurally, whatever else might happen to the Chrisp Street Market area in years to come.

Could Britain’s first modern post-war estate pub also end up being its last? It’s entirely possible.

Categories
20th Century Pub london

The Tabard – the first improved pub?

It’s always a delight to discover historically-interesting pubs, even if it messes somewhat with the narrative of the book you sweated over for two years.

When we came across mention of The Tabard, Bedford Park, our first thoughts were “Wow, that looks like a prototype improved public house” and “How did we miss this when we were researching 20th Century Pub?”

Of course, one reason for missing it is that it was built in 1880 and so was well out of the scope of our book. We did, however, highlight some examples of pre-WWI improved pubs, or pubs built in a different style to the prevailing late Victorian/Edwardian gin palace cliche. For example, the Forester in Ealing, built 1909 by Nowell Parr. 

We even formed a theory that there was some specific trend-bucking in West London (or rather the Middlesex Licencing area) in the Edwardian era. That is, at a time when most magistrates in England were concerned with reducing the number of licenced premises, there seemed to be a lot of new pubs being built in Ealing and other areas of West London.

We wondered whether local breweries such as Fullers and the Royal Brentford Brewery enjoyed a particularly productive partnership with the local justices, perhaps because these breweries were prepared to build posher pubs. Or maybe the magistrates were more relaxed. Or perhaps a combination of the two.

Unfortunately, this was something we couldn’t pin down with facts and figures so we left it out of the book. 

Back to The Tabard: what do we know? It was part of the privately developed Bedford Park suburb, described by some as “the first garden suburb”.

The architect was Richard Norman Shaw, one of the most renowned architects of his time. The Historic England listing for the Tabard describes it as “Queen Anne style” while the Camra pub heritage site entry highlights its Arts and Crafts features.

Several websites, including Historic England, refer to the pub being a “pioneering improved pub”. Improved pubs, as you probably know, is a term generally used to describe a particular trend or movement in the early 20th century which sought to elevate the status and reputation of pubs. Not to make them posh, as such, but more respectable, largely in an effort to head off any moves toward prohibition.

Now, unpicking this a bit more, we think we’d probably challenge the claim that The Tabard qualifies. On an architectural level, you can see a relationship between this and the Nowell Parr pubs, and from there you could draw a link to the neo-Georgian movement.

And perhaps more compellingly, there’s something about its status as a community space, not just a drinking den. Searches in the newspaper archives throw up countless examples of it being used as a meeting place or a concert venue. And its current incarnation hosts a small theatre, so there is a pleasing continuity there.

However, we would stop short of calling it “an improved pub” firstly because we don’t have any evidence of this concept existing in 1880. At this point, although England’s pubs were past their all time historical high numbers, magistrates hadn’t really begun flexing their muscles, the temperance movement had not gained significant political traction and the Trust House movement was a good 20 years in the future.

Secondly, there’s no evidence that it was an influence on later “improved pubs” in the way that Harry Redfearn’s pioneering work in Carlisle was. We couldn’t find anything about the pub being designed to be more efficient, for example, or laid out in a way to discourage drunkenness.

So, we don’t think we need to beat ourselves up about not mentioning The Tabard in our book. However, it is further evidence that there was more going on in Victorian pub architecture than gin palaces and beer houses and is, of course, a fascinating thing in its own right.

We can’t wait to visit, hopefully later this year.

Main image via Village London, 1883.

Categories
20th Century Pub london pubs

Watney’s Birds Nest pubs: go-go girls and truncheons on the dancefloor

In 1968, the giant brewing firm Watney Mann attempted to lure young people back to pubs with a brand new concept, the ‘Birds Nest’, which turned ordinary boozers into swinging discotheques. And for a while, it worked.

First, some context: in the post-war period, brewers were struggling to make money from pubs and were desperate to make them relevant to a new generation of drinkers.

In the 1950s, they started with smart new buildings with modern decor; then they moved on to novelty theme pubs; and finally, in the late 1960s, along came concepts like the Chelsea Drugstore.

You can read more about the Drugstore in 20th Century Pub (copies available from us) but, in brief, it was Bass Charrington’s imaginative bid to reinvent the pub at what was then the heart of trendy London, the King’s Road.

With space age fixtures and fittings in gleaming metal, it combined shops, cafes and bars in one place and is perhaps best-known as one of the locations for Stanley Kubrick’s 1971 sci-fi film A Clockwork Orange.

The Drugstore opened in July 1968; Watney Mann launched its first Birds Nest in Twickenham in February that year, a low-risk location for an experiment.

They renamed The King’s Head, an almost brutalist post-war booze bunker at 2 King Street, installing a state-of-the-art steel dance-floor, light-show projectors and a high-end sound system.

They also installed an in-pub telephone network so that if you saw someone you liked the look of, you could dial their table and have a chat across the room.

It was an immediate success, at least according to contemporary press, such as this report from the Kensington Post from 17 January 1969:

[The] Twickenham Birds Nest has become the “in” inn for young people from all over southern England, would you believe? And packed every night, would you also believe? This came about largely through the ‘rave’ buzz getting around among 18-25 year-olds – inspired by the fun experienced there by early young customers – that ‘The Birds Nest’ scene was really different. Guys and dollies were even making the trip from Chelsea to Twickenham, would you believe, so loud was the buzz of approval.

This pilot inspired Watney to launch an early example of a chain, with the second Birds Nest opening a short distance from the Chelsea Drugstore and the similarly trendy Markham Arms, taking over The Six Bells.

The Chelsea Birds Nest.

Source: Royal Borough of Kensington and Chelsea Libraries.

If Twickenham was an experiment, with a soft launch, the Chelsea branch got the full works when it came to PR with an extensive press campaign and advertising.

As part of that, we find a frank admission of one of the key points behind the concept and its name: if you went to a Birds Nest pub, there would be women to chat up. Dolly birds. Right sorts. Goers. And so on.

In fact, a headline in the Kensington Post boiled the concept right down: A PUB WITH GOOD COFFEE AND BIRDS ON THEIR OWN.

The argument was that with no cover charge, the provision of soft drinks and coffee, and the offer of simple ‘continental-style’ meals, the Birds Nest would be more appealing to young, single women – and thus, of course, to young men.

This second Birds Nest was done out to a higher spec, too. An internationally renowned interior designer, Thomas Gehrig, was imported from Munich:

His work in The Birds Nest could be said to have shades of a German Beer Garden. Here again, the perimeter of the room provides fixed seating arranged in bays to contain 6-8 people with tables and this perimeter seating is raised about 1 ft. 2 ins. above general room level. Over this fixed seating is a pitched roof supported on carved timber posts and the roof covering is cedar shingles. The bar counter is unusual in that it has no back cabinet as in a traditional pub. Use has been made of cherry wood wall panelling above the fixed seating. The dance floor (the only part of the room not carpeted) is surrounded by small tables seating two people at each. There is a supervised cloak room. (Ibid.)

Birds Nests were soon opened in old pub buildings all over London and the South East of England, from Paddington to Basingstoke, and each was launched with a press blitz.

Typically, a famous DJ or two would cut the ribbon and make an appearance in the first week – Simon Dee, Tony Blackburn, Dave Lee Travis and other names associated with the then brand new pop station BBC Radio 1.

Publicity photos from Watney Mann also bigged up the presence of “gorgeous go-go girls”, loading the clubs with models and dancers on those opening nights. When the Basingstoke branch opened, male model and choreographer Leroy Washington danced to “the latest 45s” in what amounted to a pair of Speedos. The message being, of course, that sexy times awaited you at the Birds Nest.

Not everyone welcomed this new development.

“Most of these houses are ill-lit, are painted black, have walls of black felt, and look like Wild West bunkhouses or brothels,” said one Watney’s tenant aggrieved at the move to managed houses. “They have been opened just to grab a quick fisftul of dollars from the permissive society.” (The Times, 30 January 1971.) Amazingly, he seems to have thought this description would put people off.

The other thing that made Birds Nest pubs different, and appealing, was the constant background of pop music, and especially soul – perhaps part of what prompted the antipathy towards ‘piped music’ within and around the Campaign for Real Ale? Again, from the Kensington Post for January 1969:

A super programme of recorded music is put out every evening from 7.30 until last orders. Every type of popular music will be presented including jazz and folk. On Saturdays and Sundays there will be special record programmes during lunch-time opening hours. At all times, when The Birds Nest Show programmes are not being presented, specially recorded background music will be played. The DJs, both male and female, form part of a team being trained specially for this and future Birds Nests.

It turns out that Watney’s training programme for in-house DJs was somewhat influential, for better or worse, giving James Whale his start in radio and cropping up in accounts of the birth of UK dance music.

And those at-table phones weren’t just designed for chatting up your fellow drinkers – you could also use them to call the DJ with requests, or to order a risotto from the kitchen. (Please use your phone to order from your table, via the app…)

In 1975, Watney’s went as far as launching their own Birds Nest record label. The first releases were ‘Give Yourself a Chance’ by Agnes Strange and ‘You Can Sing With the Band’ by Taragon.

Another part of the formula was the deliberate choice of young managers.

For example, Eric Robey, who ran the Basingstoke branch, was 20 and his wife, according to a report in The Stage for 18 February 1971, was “rather younger”.

WATNEY MANN have vacancies for Young married couples as MANAGERS or to train for future management of their Birds Nests

SOURCE: Coventry Evening Telegraph, 28 August 1970, via The British Newspaper Archive.

We asked an old friend, Adrian, if he remembered drinking in any of these pubs and he did, specifically the branch at 17 York Road, Waterloo, in around 1970:

The main attraction was, all the tables had phones on them, and all the tables were numbered, so if you saw somebody you fancied, you could bell them. Lots of fun. Must have made hundreds of calls but can’t remember receiving any! Saturday nights could be [rowdy] in the football season. Normal clientele, Chelsea and Millwall boot boys, could be lively when Portsmouth or Southampton fans were about. Bar and toilets downstairs, that was where the music was – mix of skinheads and rude boys; upstairs, the genesis of suedeheads.

Other accounts associate the Birds Nests with skinheads, too – a long way from the image Watney’s seemed keen to put across.

In 1972, a bouncer at the Basingstoke branch, 26-year-old Frank Stanley, was charged with assaulting Keith Baker with a truncheon, splitting open his skull. In court, he said he’d been issued with the truncheon by the management and that in his six months working the door, he’d been involved in around 150 fights: “I have been beaten up on two occasions and once we had a fight involving 20 men.” (Reading Evening Post, 6 April 1972.)

Behaviour at the Harrow branch, at a pub formerly called The Shaftesbury, prompted residents to petition to have the disco’s licence revoked in 1975. They said crowds were piling out after midnight, racing cars around Shaftesbury Circus and generally making a nuisance of themselves – especially on Monday nights. (Harrow Observer, 30 May 1975.)

In a 2012 post online, Denis Cook recalled his time DJing at the Harrow Birds Nest: “I played a variety of stuff, but it became that I started playing more Funk & Reggae, and within a short time you couldn’t get in… One day, the manager took me to one side and said he wanted me to change my music, as too many black guys were coming in. I refused and quit.”

With a growing image problem, with more ‘proper’ discos and nightclubs emerging, this corporate chain version began to feel like a relic of the swinging sixties.

So, inevitably, the Birds Nests began to pop out of existence.

The Birds Nest in Chelsea, one of the chain’s pioneers, had its disco identity toned down in a refit as early as 1971, in a bid to draw mature drinkers back. It closed in 1983 and became a ‘Henry J Beans’ bar and grill. That’s probably as good a full stop as you can ask for on a story like this.

What’s fascinating to us is that an institution can have been so prominent in the press, so ubiquitous in the culture, and then completely disappear from the collective consciousness.

But that’s pop culture for you.

This post was made possible with the support of Patreon subscribers like Mark Landells and Jason B. Standing, whose generosity helps us pay for our subscription to the British Newspaper Archive and, of course, gives us the nudge we need to spend the equivalent of a full day researching and writing.

Categories
london pubs

A Barclay Perkins pub c.1954

The 1955 documentary We Live by the River provides a child’s-eye tour of post-war London including, of course, a stop off at the door of a busy pub – but which one?

You can watch the film here, as part of the excellent archive collection available via BBC iPlayer, or on YouTube if you’re outside the UK. The pub appears at about 21 minutes but it is worth watching the whole thing if you’re interested in the place and/or period.

The brief moment we spend in the pub offers one wonderful image after another – you could easily extract each one as a still photograph.

An accordion player in the doorway. Drinkers. The landlady. The landlord. Two men in animated discussion.

As we’ve said many times, shots of pub interiors with people drinking are oddly hard to come by so, even if these have the staged quality typical of British documentaries of this time, they’re a bit special.

From the information in the film, we can assume this pub is somewhere in Soho or Fitzrovia, can’t we?

It’s definitely a Barclay Perkins pub; and Barclay’s was subsumed by Courage, so you might have known it in that guise.

In terms of architecture, it’s got a corner door (although those are easily blocked up and moved); the exterior has what looks like marble and stone; the windows are rounded at the top.

Make your suggestions below – ideally with a link to photo evidence.

In the meantime, we can think of worse ways to spend Sunday than looking at every pub in central London on Street View.

 

Categories
london pubs

Exploring craft beer in the age of track and trace

Is it fair to judge a bar or pub under current circumstances? Until recently, we’d have said a firm no but after a week in London we find ourselves thinking that if they can handle this, they can handle anything.

We were staying at Westfield in Stratford, East London, on the edge of the site of the 2012 Olympic Games, primarily for family and work reasons, but also because it’s a part of the city we find fascinating.

When Jess was growing up, and when Ray moved to London in 2000, there wasn’t much here at all – railways lines, flyovers, canals, marshes, overgrown woodland, relics of industry. You could spend hours trying to get from A to B in the absence of bridges or footpaths.

Then the Olympics came and it was transformed into a sort of Teletubbyland European Exposcape, followed by a phase of residential building designed to create several new ‘quarters’. The so-called East Village, the one that’s progressed the furthest, was right on our doorstep and is where we ended up spending a lot of time.