A version of this post first appeared in the autumn 2017 edition of the Campaign for Real Ale’s quarterly magazine BEER and is reproduced here with permission.
To brewers, publicans and drinkers, there is undoubtedly something almost irresistible about the idea of making, serving and drinking beer within the same four walls.
If you’d been around three hundred years ago and ordered a quart of beer the chances are you’d be served something brewed metres away from where you drank it. The brewhouses weren’t necessarily on display but anyone who has ever visited the Blue Anchor in Helston, Cornwall, will know how a brewery makes itself known even from behind closed doors – with tumbling steam that carries the aroma of malt and hops. It seems to make the beer taste better and certainly adds to the romance.
Then, in the 18th and 19th centuries, industrial brewing developed, with production becoming ever more centralised in ever bigger facilities. By the mid-20th century a handful of big brewing concerns were operating across the country and the number of ‘homebrew houses’ had dwindled to fewer than ten.
But in the 1980s, as part of the post-CAMRA real ale boom with its rejection of the industrial and mass-produced, the ‘brewpub’ was invented. The primary driver in that was a brewery in the basement of a South London pub, The Goose & Firkin, set up by David and Louise Bruce in 1979. They opened several more pubs with their own breweries in the decade that followed, mostly in London. The Firkin chain made the Bruces’ fortune as they sold strong beer brewed on site to pubs rammed with the type of customer happy to pay a little more for something truly unique.