Generalisations about beer culture

The Cult of Beer

It’s Friday and we’re feeling mischievous, so here’s an entirely (mostly) tongue-in-cheek comparison chart.

People’s Temple CAMRA Brewdog
Problems reduced to one simple explanation, repeatedly emphasised Imminent nuclear holocaust. Real ale. Craft beer.
Gain a new identity based on the group Church member. CAMRA member. ‘Punk’ or ‘scamp’.
Isolated from mainstream culture, mass gatherings, access to information controlled People’s Temple Agrictultural Project. Great British Beer Festival; What’s Brewing?; real ale pubs; Good Beer Guide; AGM. AGM, bars, blog, TV programmes.
Charismatic leaders Jim Jones. Michael Hardman and Christopher Hutt. James Watt and Martin Dickie.
Financial exploitation Religious communalism. CAMRA investments; direct debit membership. Equity for Punks.
Exaggerated membership numbers Claimed 20,000; probably had c.5000. “…journalists… began to over exaggerate… how big we were and that perhaps made the breweries take more notice than we deserved.” Graham Lees, 2011. ?
Persecution complex Believed corporations and government were ‘out to get them’. ‘CAMRA-bashers’, noisome bloggers. Diageo-gate, CAMRA ‘bans’.

If we’re making a point, it’s that no-one should confuse a membership society or a brewery with a Way of Life or Path of Righteousness. If you find yourself preoccupied with or becoming angry about CAMRA or Brewdog, consider deprogramming.